Tuesday, April 24, 2012

Google's new unified privacy policy

Let us understand Google's business model first. How do Google gets paid? It is the advertisement. Advertisers pay for keywords. When a user searchs for a keyword, the search result shows up  with advertisements. And if user clicks on one of those advertisement, Google gets paid from the advertisers and that's how they get paid. Simple, isn't it? No wonder how Google manages to offers all his products for free. 

Now if a company denies to agree with the new unified privacy policy, then Google won't get any revenue. Which means, Google can't offer you the products for free. Would you sign up for a Google plus account if you had to pay? Probably not.
Copyright: Nidhi Shah

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