Customer Relationship Management is a very powerful tool for any
customer related business. CRM tool is a must have to manage the
information of prospects leads.
GBS also offer a CRM tool. According to GBS's website "GBS CRM will help you
develop the best line of defense - providing highest quality support and
counsel".
This tool can help an organization to improve on
their leads. They can manage it and see what channel has the most
leads. For example, if GBS has an online contact form, then customers
can fill that form to ask questions. The contact information goes into
internet form channel and will show up in CRM. After that, sales people
can contact that customer to answer questions or ask if they are
interested in product or not.
Copyright:Nidhi Shah
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